The Arts & Business Cymru Awards celebrated RWCMD’s creative partnerships with Welsh businesses, presenting the College with the prestigious 2020 Hodge Foundation Arts Award for their innovative corporate partnerships developing a range of different College projects.
— Arts&Business Cymru (@AandBCymru) October 16, 2020
‘A range of partnerships that pulled out all the stops, from fostering diversity, developing young talent and increasing outreach work in schools, the College uses its business partnerships to directly benefit young people.’
Arts & Business Cymru congratulated the College on leading the way in creatively working with business partners to ensure mutual benefit.
Last Friday was RWCMD’s night at the annual awards ceremony that recognises excellence in partnerships between the private sector and the arts in Wales, celebrating the benefits that these collaborations provide to communities and audiences across the country.
Cardiff-based estate agents, Hern & Crabtree won the Arts & Small Business Award for its first ever arts sponsorship of RWCMD’s participation and engagement work with young people across South East Wales.
The On the Move pilot project took brass workshops into schools, addressing the lack of pathways into the arts for young people from disadvantaged backgrounds and offering them an opportunity to engage with live music. As well as nurturing personal confidence, and a sense of community and self-identity, the workshops offered teachers support and resource in delivering the music curriculum.
During the project over 10,000 children attended 54 concerts in 42 schools.
‘We were delighted that the College won the Hodge Foundation Arts Award this year,’ said Rachel Jones, Chief Executive of Arts & Business Cymru.
‘The judges were unanimous that its varied, creative and impactful partnerships with business made it the clear 2020 winner. Huge congratulations to the whole team on your well-deserved success!’
‘The College relies on business partnerships to fund valuable training opportunities for our students, as well as for our wider community through vital learning and participation activities,’ said Head of Revenue Fundraising, Marie Wood.
‘In return for their investment, we are able to provide valuable commercial benefits including marketing and profiling opportunities. We are so grateful to all our corporate sponsors and are delighted that their support has been recognised and celebrated in this way’
The College’s partners Penderyn Distillery won the Admiral Business of the Year Award for its sponsorship of RWCMD’s St David’s Day Fundraising Gala in New York with Honorary Fellow Catherine Zeta-Jones, which the judges called a ‘bold, superb project!’
Penderyn Distillery also won the Arts, Business & Brand Identity Award, competing against Bad Wolf which was recognised for its support of RWCMD’s in-house theatre company and its diversity scholarship for a student of an ethnic minority background.
Valero, Pembroke’s oil refinery has supported the RWCMD West Wales Young Actor’s Studio since its inception in 2013, and was shortlisted in the Arts, Business & Young People category.
Find out more about On the Move here.